The telecommunications industry is being forced to redefine its approach, value, and interation with its customers in every market around the world. At this intense market inflection point, transformation is being driven by the outside in, which takes controll of timeline away from the companies not already driving the future. Revenue from core communications services is stagnating, and there is increased pressure to roll out services beyond traditional offerings, and deliver an engaging customer experience while continuing to focus on lowering operations costs and offering new value from communicatoins and technoology to digital consumption.
The opportunities are vast for communications service providers (CSPs) that embrace this change. The explosion in devices, increased demands of consumers, and adoption of software-as-a-service (SaaS) models by enterprises represent entirely new potential revenue sources. With 24 billion devices expected to be connected by 2020, machine-to-machine services such as telematics, smart metering, and telemedicine require core services on which CSPs have built their businesses. These include network infrastructure, complex commerce requirements, large-scale service delivery capabilities, and above all, a focus on the customer – putting the customer at the center of everything. Consumers and enterprises are now using mobile devices not just for communications but as entertainment portals, productivity tools, and overall life organizers. CSPs’ ability to understand their customers and manage them as a “market of one” by leveraging the Big Data available to them dramatically enhances the customer experience.
They do this by offering the right app, content, or service for the right user. Our software was created to provide visability and predictable results with infinate scale for the largest and most complex transactoins. Find out how real-time solutions from LogMatrix can help Communications and Digital Media Service Providers deliver flawlessly in each market.